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June 23, 2022

Ice Wars Returns After Wild Debut

‘Prize Fighting on Ice' Promotional Group Returns to its roots with even more "enforcers' ' ready to brawl for the title "King of the Rink' '- See it August 6th on FITE!

Enoch, Alberta, Canada (June 23, 2022)--The Ice Wars league has set its return to the River Cree Resort & Casino on Saturday, August 6 with ICE WARS II, streaming worldwide on PPV via FITE, the premium global platform for sports and entertainment.

Nobody really knew what to expect when Ice Wars International promoted their first event at the River Cree Resort & Casino in Enoch, Alberta this past May. Described simply as ‘Prize Fighting on Ice', the newest combat sport raised eyebrows when they announced their inaugural ‘King of The Rink' tournament, which saw 8 Heavyweights compete in a one night – single elimination tournament, with bouts consisting of 2 one minute rounds.

What resulted was an event streamed on FITE in over 175 countries that saw ‘Diamond Hands' Daniel Amesbury become the Ice Wars International Heavyweight ‘King of The Rink'. Social Media clips went viral on Instagram and Twitter with over one million views, with a popular highlight being a ‘Brother vs. Brother' bout between Jordan ‘Moose' Kennedy and Ben ‘Jets' Kennedy. Along with a ton of excited, positive feedback was the continuous question of, ‘When is the next event?"

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Many cities in many countries stepped forward wanting to host the next Ice Wars event but, President A.J. Galante felt it was only right to return to Enoch. "One value that I will never compromise is loyalty," said Galante. "The River Cree never blinked when we wanted to bring our first event there. They were beyond welcoming and accommodating. It's easy to jump on a bandwagon when things look like they are trending in a positive direction, but the River Cree Resort & Casino has a special place in my heart as well as the hearts of our organization who have worked hard to get this sport off the ground. The Resort is gorgeous and I am really looking forward to returning and working with Vik Mahajan and Jayne Behm to put on an even greater event this time around."

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"We couldn't be happier to continue working with Ice Wars following the success of their first event,'' said Paul Owen, Digital Director of FITE. "The response was overwhelming and we looking forward to continuing to work with AJ Galante and his team to bring this exciting product to FITE viewers around the world."

Galante said fighters for Ice Wars II are being solidified, but he can confirm that there will be another one night ‘King of The Rink' tournament, this time in the Cruiserweight (175lbs – 205lbs) division. The inaugural Ice Wars event consisted of 10 bouts, but it is expected that Ice Wars II will be a 15 bout card. More details will be announced in the coming week. Other recent adjustments to the sport include a new official point system for each bout as well as new weight division alignments.

Ice Wars II can be pre-purchased on FITE by clicking HERE. Live venue tickets will be made available next week on Ticketmaster and The Venue box office at the River Cree Casino.

Stay up to date with ICE WARS on Instagram and Twitter: @iceiswar

Media Contacts:
For ICE WARS Lindsay@iwifights.com
For FITE : owen.phillips@fite.tv

About FITE:

FITE is the premier global platform for live sports and entertainment offering the industry's marquee PPV events and SVOD packages with over 6MM registered users. FITE is available worldwide through its iOS and Android mobile apps, Apple TV, Android TV, ROKU, Amazon Fire TV and Huawei apps. In addition, FITE supports Samsung, LG, Cox Contour, Vizio SmartCast™, Foxxum, Chromecast, PS4, XBOX, ZEASN, Netrange, Vidaa/Hisense, VEWD, Netgem TV, Virgin Media, Comcast's Xfinity 1 and Xfinity Flex as well as 7,000 models of SmartTVs. Available online at www.FITE.tv. FITE is owned by TrillerVerz Corp.. Follow FITE on Twitter, Instagram, YouTube, LinkedIN, and Facebook.